Not another political ad
Last month we released research showing how six major streaming TV platforms handle political ads – what kind of ad targeting is permitted, if they fact-check the ads, if they have an ad library and more.
Our findings were startling: just two of the six have a public ad library, and nearly all conduct very complex ad targeting powered by third-party data.
Americans are being inundated with political ads on TV. But we think this particular “political” ad – a satirical video designed to raise awareness about the complexity of ad targeting on streaming TV – might be a breath of fresh air. Check it out and then use the buttons below to share it.