Match.com

Warnung: *Datenschutz ist in diesem Produkt nicht inbegriffen

Match.com

Überprüft am: 15.03.2021

Launched in 1995, Match.com is one of the oldest dating sites still going and has over 20 million users in 24 countries. Match is a pretty standard dating app. You build a profile, search for matches, all the typical dating app stuff. They do offer one pretty unique feature -- your own personal "wingwoman" called Lara. Lara is an "artificial intelligence dating coach" chatbot there to (hopefully) help you find the one. She will send you a match, tell you where you should go on a date, what you should wear on that date, and even give you her ideas for how to start the conversation. Yeah, an AI chatbot exists to tell you how to start a conversation on your first date. What could go wrong? Match is also part of the Match Group, which owns a whole portfolio of dating sites including Tinder, OKCupid, Hinge, Plenty of Fish, and more. You have the option to send your profile to one of Match's sister sites to increase your chances at finding love. Match is free to sign up and use, but if you want to message people who catch your eye that requires paying for the premium features.

Was könnte passieren, wenn etwas schiefgeht?

The Match Group, which owns Match and about 45 other dating sites like Tinder, OK Cupid, Hinge, and Plenty of Fish, owns about 25% of the dating app market share. When you sign up with one of these dating sites, the Match Group privacy policy states they may share your personal information with any of the other Match Groups sites for what they say are non-commercial limited and critical purposes. Match was sued by the FTC in the United States for allegedly using misleading ads and deceptive email marketing tactics to get hundreds of thousands of Match users to pay for their services. While not directly privacy related, this does raise some red flags for users. Match collects a huge amount of data--everything from what you say in your chats to religion, ethnicity, even what you eat, and how many pets you have. And then there is Lara, the AI chatbot dating coach designed to help you find love and tell you what to wear on dates. Lara isn't the only AI Match uses to play online matchmaker. Match started using an algorithm back in 2010 to rate users based on their preferences. Without a lot of transparency into the algorithm, one concern when apps collect this information is it's hard to know how you might be matched and whether the apps have any potential bias. Finally, when you connect a social media account like Facebook to Match, both Facebook and the Match now potentially collect more information together. That's why we recommend users don't link your dating app to Facebook.

Datenschutz

Spioniert es mich aus?

Kamera

Gerät: Nicht verfügbar

App: Ja

Mikrofon

Gerät: Nicht verfügbar

App: Ja

Verfolgt den Standort

Gerät: Nicht verfügbar

App: Ja

Was wird für die Registrierung abgefragt?

Welche Daten werden gesammelt?

Wie werden die Daten genutzt?

Match.com definitely shares user data with around 45 other Match Group companies, such as Tinder, OK Cupid, and Plenty of Fish among others. The company also shares data with third parties for purposes such as advertising and analytics.

Wie können Sie über Ihre Daten bestimmen?

Users can request a copy of their personal information, as well as their data to be deleted. Users based in California can request a notice disclosing the categories of personal information that Match.com has shared with third parties for their direct marketing purposes during the preceding calendar year. Both can be requested by emailing [email protected]

Wie ist die bekannte Erfolgsbilanz des Unternehmens zum Schutz der Nutzerdaten?

Verbesserungsbedürftig

The FTC alleged in September 2019 that Match.com used deceptive email marketing tactics to try and subscribe users to its service. In addition, Norwegian regulators started investigating Match Group properties, alleging the company shared personal user data with advertising companies in a way that may violate privacy laws.

Kann dieses Produkt offline genutzt werden?

Nein

Benutzerfreundliche Datenschutzinformationen?

Nein

Pretty technical even though they claim to make it accessible.

Links zu Datenschutzinformationen

Sicherheit

Erfüllt dieses Produkt unsere Mindestsicherheitsstandards?

Ja

Verschlüsselung

Ja

Sicheres Passwort

Ja

A strong password is required with 8 characters, 1 upper, 1 lower and 1 number.

Sicherheitsupdates

Ja

Sicherheitslücken – und jetzt?

Ja

Match.com has a bug bounty program https://hackerone.com/match?type=team

Datenschutzrichtlinie

Ja

Künstliche Intelligenz

Hat das Produkt KI?

Ja

Nutzt die KI Ihre persönlichen Daten, um Entscheidungen über Sie zu treffen?

Ja

Dürfen Verbraucher erfahren, wie die KI eines Unternehmens funktioniert?

Nein

Match.com introduced algorithms in 2010 to rate its users and learning from users' preference to make recommendations. Spin forward a decade, Match.com recently released an AI Dating Chatbox aka a dating coach, called 'Lara', in collaboration with Google. Lara provides daily user matches, ideas for date locations, and dating advice on the basis of up to 50 personal factors (such as from conversation starters, to advice on what to wear, and tips on how to overcome nerves). Without a lot of transparency into the algorithm, one concern when apps collect this information is it's hard to know how you might be matched and whether the apps have any potential bias.

Kontaktinformationen des Unternehmens

Telefonnummer

Nein

Live-Chat

Nein

Twitter

@match

Updates

Match may have misled users with messages from fake dating accounts
Vox
The Federal Trade Commission is suing Match Group, the online dating company that owns Match.com, Tinder, and Hinge, for allegedly using misleading advertisements to convince hundreds of thousands of Match.com users to subscribe to the service.
Can we trust the Match Group cartel with our dating data?
ProPrivacy
Data has become the fuel of the relationship economy and the Match Group is consolidating the entire dating industry. The IAC portfolio commands a 25% market share of online dating, more than double its next nearest competitor, eHarmony. In the last reported quarter, the Match Group had close to 9 million paying subscribers, although the total user base is much higher than that. There are more than 50 million users on Tinder alone.
FTC Sues Owner of Online Dating Service Match.com for Using Fake Love Interest Ads To Trick Consumers into Paying for a Match.com Subscription
Federal Trade Commission
Match Group, Inc. also unfairly exposed consumers to the risk of fraud and engaged in other allegedly deceptive and unfair practices
Match launches UK’s first AI Dating Chatbot, Lara, on the Google Assistant
Match
We’re excited to announce the latest innovation in online dating here at Match, as we launch our artificial intelligence dating coach, available on smart home devices!
Your favorite dating site isn’t as private as you think
Vox
As you search online for a soulmate (or a friend) this Valentine’s Day, you might be surprised to hear that Facebook, Google, and a host of other companies may come along for the ride. That’s because these firms are in the advertising business, and tracking what you do — even your visits to dating sites — helps them target ads and reveal consumer habits.
Match, Tinder Swipe Right For Privacy Red Flags, Say Experts
Threat Post
Over 70 percent of subscribers across Match.com express concern about the amount of data they share with the platform, according to a ProPrivacy.com survey. But despite those concerns, users of the service do it anyway and also remain unaware of just how much data the company collects and how they may be using it, privacy advocates said.
Match.com learns that encryption alone isn't enough
Computer World
The folk over at RIIS, an IT services firm in Troy, Mich., have put out an annual report over the past few years exploring Android security. That report has opted to look at the largest romance sites as they publish in mid-February, near Valentine's Day. Looking at the report over the years — I last commented on it two years ago — allows us to see how the industry is progressing. The good news is that almost everyone examined passed this year. The bad news is that one didn't, and that one is Match.com, a vendor that had been found to have security holes in prior reports.
Your favorite dating site isn’t as private as you think
Vox
As you search online for a soulmate (or a friend) this Valentine’s Day, you might be surprised to hear that Facebook, Google, and a host of other companies may come along for the ride. That’s because these firms are in the advertising business, and tracking what you do — even your visits to dating sites — helps them target ads and reveal consumer habits.

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