Jofish Kaye
Jofish Kaye is Principal Research Scientist at Mozilla in the Emerging Technologies team. His research explores the social, cultural, and technological effects of technology on people, and how people’s decisions, needs, and behaviors can change and improve those technologies. He is particularly interested in voice and language-based interaction. His previous work has ranged from studies of long distant relationships and computerized smell output to visualizations of Twitter.
Latest research
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Empirical Evaluation Of Cost Of Annoying Ads
June 11, 2020Ads transparencyThis paper demonstrates that viewers' negative reactions to unpleasant advertising extend beyond the advertised brand to the advertising medium itself, as evidenced by significant traffic declines on the Yahoo front page following exposure to intrusive ads.
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SurveillanceCapitalism@CHI: Civil Conversation around a Difficult Topic
April 30, 2020Privacy, security & tracking / Ads transparency / Responsible technologyMany free software services profit from customized ads and data collection, impacting privacy and democracy. This panel is intended to engender a conversation around this business model and its impact on CHI and HCI and society more broadly.
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Moving Forward Together: Effective Activism for Change
April 1, 2020Community buildingThe paper aims to explore ways to improve the community and the world by incorporating real critiques of current systems and advocating for meaningful change.