The Mirror

The Mirror

Review date: 11/02/2020

Mirror mirror on the wall, who is the fittest of them all? You will be with this full-length mirror that projects all kinds of workouts--from kettlebell to yoga flow to kickboxing--so you can watch yourself workout while watching trainers work you out. The Mirror comes with a built-in camera and microphone if you want to plop down $40 for a personalized training session. It's a little weird. It's maybe cool. It's potentially awkward when you're checking your buff naked self out in your mirror and up pops a guy ready to get your legs and lungs burning.

What could happen if something goes wrong

As with any device that brings a camera and microphone into your home, you should be cautious. We like that the Mirror comes with a lens cap to cover the camera when not in use. We don't like that there's no way to tell when the microphone is on and in use. We also don't like that the company's privacy policy doesn't detail what it does with audio and video data. Is this being saved? We weren't able to tell. Mirror does say it may share anonymous personal data for marketing purposes. This is generally OK, although many privacy researchers will point out it is relatively easy to de-anonymize such data.

Privacy

Can it snoop on me?

Camera

Device: Yes

App: No

Microphone

Device: Yes

App: No

Tracks Location

Device: No

App: Yes

What is required to sign up?

What data does it collect?

How does it use this data?

Aggregated, de-identified, or anonymous data may be shared with third parties for research, development, and marketing purposes.

How can you control your data?

You can request that data be deleted.

What is the company’s known track record for protecting users’ data?

Average

No known incidents in the last 2 years.

Can this product be used offline?

No

User friendly privacy information?

No

Links to privacy information

Security

Does this product meet our Minimum Security Standards?

Yes

Encryption

Yes

Strong password

Yes

An account is required to log into the app.

Security updates

Yes

Manages vulnerabilities

Yes

Mirror has an internal team for finding and fixing security vulnerabilities that works in collaboration with external penetration testing firms.

Privacy policy

Yes

The privacy policies doesn't detail what it does with audio and video data. Is this being saved? Mirror does comes with a lens cap that slides over the camera. There's no way to tell if the microphone is on.

Artificial Intelligence

Does the product use AI?

Yes

Does the AI use your personal data to make decisions about you?

Yes

Does the company allow users to see how the AI works?

Unknown

The Mirror uses a number of smart technologies for in-workout optimizations and recommendations and are run locally on the Mirror device.

Company contact info

Phone Number

(888) 288-1588

Twitter

getthemirror